Whatnot for gifts, clothes and fashion

Whatnot is a live-stream shopping app where sellers sell gifts, clothes, accessories, and lifestyle items in real time. You watch livestreams and buy instantly – no static catalogue. For gifts and fashion, Whatnot offers a different shopping experience: unique finds, vintage and pre-loved clothing, accessories, and one-off pieces you won’t find on the high street. This guide explains how it works and what to expect.

Shopping and retail – gifts and fashion
Gifts, clothes and fashion on Whatnot – live shopping guide. Credit: Unsplash
Live auctionsReal-time buying
Gifts & fashionUnique finds
Vintage & newWide variety

What is Whatnot?

Whatnot combines live video with instant purchasing. Sellers host shows – you watch on your phone or computer – and sell items in real time. You can bid in live auctions or buy at fixed prices. It’s transactional and immediate: see an item, buy it, and it’s shipped. Whatnot started with trading cards and collectables and has expanded into fashion, lifestyle, and gifts.

Gifts on Whatnot

Whatnot can be a good place to find gifts – especially if you’re looking for something different. Sellers often offer:

  • Collectables and hobby items – Trading cards, figures, limited editions. Ideal for fans of specific franchises.
  • Vintage and unique finds – One-off pieces that stand out from typical high-street gifts.
  • Bundles and mystery-style lots – Some sellers offer curated gift boxes. Read descriptions carefully so you know what you’re getting.

For gift shopping, allow time for delivery – sellers ship after the show, and delivery can take several days. Plan ahead for birthdays and holidays.

Clothes and fashion on Whatnot

Fashion on Whatnot ranges from streetwear and vintage to brand-new items. Common categories include:

  • Streetwear and sneakers – Limited releases, hype brands, and exclusive drops.
  • Vintage and pre-loved – Thrift-style finds, retro pieces, and second-hand fashion.
  • Accessories – Bags, jewellery, hats, and smaller items.
  • Branded and licensed apparel – Band merch, sports gear, and franchise clothing.

Sellers typically show items on camera and describe condition, size, and any flaws. Check sizing carefully – returns can be more awkward than with traditional online retailers.

How buying works

During a live show, sellers list items one at a time or in small batches. You can:

  • Bid in auctions – Highest bidder wins. Auctions move quickly.
  • Buy at fixed price – Tap to purchase at the listed price.

After purchase, the seller ships your item. Whatnot has buyer protection and seller ratings. Check a seller’s feedback before buying.

Tips for gift and fashion shoppers

  • Sign up and explore – Join Whatnot (we may earn a small commission) to browse gifts and fashion shows.
  • Know what you want – Search or follow sellers in your interests (gifts, fashion, vintage).
  • Check condition and sizing – Sellers describe on stream; ask if unclear.
  • Factor in delivery time – Allow a week or more for gifts if time-sensitive.
  • Set a budget – Live auctions can push prices up; decide your limit before bidding.

Browse gifts and fashion on Whatnot

Find unique gifts, clothes, and accessories. We may earn a small commission if you sign up via our link – it helps support The Swindon Post.

Join Whatnot

Shopping locally

For in-person shopping in Swindon, see our guides to town centre shopping, independent shops, and the Designer Outlet – plenty of options for gifts and fashion on the high street. For live online shopping, try Whatnot.

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Information correct as of February 2026. Whatnot’s catalogue and seller offerings change. Always verify condition, sizing, and delivery before buying.